Rihanna’s $1.4B Empire Brushes Up Against Serena Williams’ Husband’s World as She Replies to Athlos Call

   

The Athlos meet last year, presented by Serena Williams’ husband and former Reddit co-founder Alexis Ohanian, was a breakout success. Athlos, which is described as “Coachella meets a track meet” perfectly kicked off its first edition, amassing over 3 million views across social media platforms. Held at the at the Icahn Stadium in New York, the event featured running icons like Gabby Thomas, Alexis Holmes, Faith Kipyegon, and Masai Russell. They took part in races ranging between 100m, 100m hurdles, 200m, 400m, 800m, and 1500m. Along with them, the action was elevated by the presence of hip-hop sensation Megan Thee Stallion. Going forward, one can only expect bigger stars to grace this meet, right? So how about a global icon like Rihanna? Well, founder Ohanian’s got an update on that!

At the 2024 Athlos event, music played a significant role in enhancing the spectator experience. While music at large track-and-field events is not unusual, the presence of a stage positioned trackside at the 50-meter mark, complete with a DJ and an emcee, presented a unique and energetic atmosphere. The event featured six track events, each separated by a 20-minute intermission. These breaks transformed into lively dance parties, thanks to DJ D-Nice, whose music proved irresistible to the attendees. The evening culminated in a full performance by Grammy-winning artist Megan Thee Stallion. What about this year, though?

Few months back, one of the Athlos’ athletes, Grace Stark, made a request to Ohanian. In February, Ohanian shared an interview with Stark talking to Katelyn Hutchison. During the interaction, when Hutchison asked her, “What’s one artist you would love to see perform at Athlos?”, Stark simply replied, “Rihanna!” Later, Ohanian decided to take this request further. How?

Apparently, he shared the clip featuring Stark on social media while tagging Rihanna. “🏃‍♀️ @athlos — The fastest women on the planet. The biggest purse prize in history. And an iconic musical guest TBD… OK, @badgalriri — ATHLOS 2025 — what do you say?! 👀”, he wrote. And guess what? Two months later, Ohanian has now come up with an update on his call to RiRi. Has she accepted his request?